void __fastcall TForm1::Button6Click(TObject *Sender)
{
    char * command="BIN2HEX H:\fv.bin H:\fv.hex";
    STARTUPINFO si;
    PROCESS_INFORMATION pi;
    ZeroMemory( &si, sizeof(si) );
    si.cb = sizeof(si);
    ZeroMemory( &pi, sizeof(pi) );
    // Start the child process.
    if( !CreateProcess( NULL,   // No module name (use command line)
        command,        // Command line
        NULL,           // Process handle not inheritable
        NULL,           // Thread handle not inheritable
        FALSE,          // Set handle inheritance to FALSE
        0,              // No creation flags
        NULL,           // Use parent's environment block
        NULL,           // Use parent's starting directory
        &si,            // Pointer to STARTUPINFO structure
        &pi )           // Pointer to PROCESS_INFORMATION structure
      )
    {
        AnsiString ErrStr=AnsiString( "CreateProcess failed. Error code=" ) + AnsiString(GetLastError());
        ShowMessage(ErrStr);
        return;
    }
    // Wait until child process exits.
    WaitForSingleObject( pi.hProcess, INFINITE );
    // Close process and thread handles.
    CloseHandle( pi.hProcess );
    CloseHandle( pi.hThread );
}

char * command="avrosp.exe -cCOM3 -dATtiny2313 -e -pf -iffv22.hex";

AnsiString * cml;
* cml = Label1->Caption;
char * command= cml;

cml = Label1->Caption.c_str();

cml = Label1->Caption.c_str();

unsigned char bin_code[2034];